Wellness Real Estate Market 2025 (Growth, Overview & Forecast)

The wellness real estate market is set to continue its rapid growth trajectory through 2025, driven by increased awareness of how our built environment impacts health.

From biophilic designs and eco-friendly materials to advanced health-monitoring technologies, wellness real estate is redefining what it means to create spaces that prioritize holistic well-being.

For developers, property owners, and investors alike, wellness real estate presents an exciting opportunity to meet the evolving demands of health-conscious consumers.

By understanding the market’s growth potential, embracing the latest trends, and prioritizing wellness features, stakeholders can successfully navigate this expanding sector and contribute to the development of healthier, more sustainable communities.

What Is Real Estate Wellness?

Wellness real estate represents a paradigm shift in how properties are designed, constructed, and marketed. Unlike traditional real estate, which focuses on maximizing square footage and amenities, wellness real estate prioritizes residents’ mental, physical, and environmental well-being.

Wellness real estate spans both residential and commercial properties, integrating wellness-focused features like air purification, biophilic design elements, and spaces that foster community.

Healthier buildings improve indoor air quality, reduce stress, and even encourage physical activity through walkable layouts and green spaces.

These properties do more than provide shelter—they contribute to a healthier lifestyle, which can lead to enhanced quality of life.

Benefits of Real Estate Wellness

The advantages of wellness real estate extend far beyond aesthetics or trends. Here are some core benefits that wellness-focused properties bring to individuals and communities:

1. Improved Physical Health: Wellness real estate emphasizes non-toxic building materials, water purification, and proper air ventilation, directly impacting physical health. Enhanced air quality reduces respiratory issues, while filtered water systems protect residents from contaminants. Together, these elements create an environment conducive to better health.
   
   
2. Enhanced Mental Well-Being: Design choices in wellness real estate support mental wellness through natural lighting, noise reduction, and biophilic elements. Natural lighting is known to improve mood and reduce stress, while green spaces and quiet areas provide a retreat from the stresses of daily life.
   
   
3. Environmental Sustainability: Wellness real estate often includes eco-friendly materials and energy-efficient systems, aligning with environmental sustainability goals. By reducing waste and energy consumption, wellness properties offer an environmentally conscious choice that benefits the planet.
   
   
4. Increased Property Value: Properties with wellness features tend to command higher prices and quicker sales. Many buyers are willing to pay a premium for wellness-certified homes, reflecting the growing demand for healthier living spaces. Real estate agents report that homes with wellness features, such as saltwater pools or proximity to parks, often sell faster than standard homes.
   
   
5. Community Connection: A critical component of wellness real estate is fostering community engagement. Wellness properties often feature shared spaces like gardens, exercise areas, and event spaces where residents can build social ties. This sense of community is linked to lower levels of loneliness and greater life satisfaction, showing that wellness real estate impacts more than just individual health—it supports communal well-being.
   
   

Real Estate Wellness Market Statistics

The wellness real estate market has experienced unprecedented growth, a trend projected to continue through 2025 and beyond. Here are some of the most compelling statistics about this sector:

• Market Size Growth: As of 2023, the global wellness real estate market was valued at approximately $438 billion. Analysts predict that the market will grow to nearly $913 billion by 2028, achieving an impressive compound annual growth rate (CAGR) of 15.8%. This rapid growth underscores the expanding appeal of wellness-centered properties and the increasing demand for healthier living environments.
  
  
• Increasing Popularity in Residential Real Estate: Residential wellness real estate has surged in popularity, fueled partly by the pandemic. In recent years, this segment has outpaced traditional residential growth, with residential wellness developments including features like filtered air and water systems, fitness spaces, and enhanced green spaces to support health-conscious lifestyles.
  
  
• Commercial Sector Expansion: Wellness real estate isn’t limited to residential properties. The commercial segment, particularly in office and hospitality, has embraced wellness elements, integrating features like enhanced air quality, ergonomic furniture, and stress-reducing biophilic designs. In fact, wellness-focused offices have been shown to increase employee productivity and reduce absenteeism, making them an attractive option for employers.
  
  

COVID-19 Impact on Wellness Real Estate

The COVID-19 pandemic significantly accelerated the wellness real estate market. With lockdowns and increased time spent indoors, people began to re-evaluate the impact of their living and working spaces on health.

This awareness has driven demand for homes and offices that promote physical and mental wellness.

How COVID-19 Reshaped the Market

1. Greater Demand for Health-Enhancing Features: During the pandemic, homes with wellness features—such as air and water filtration systems, natural lighting, and noise reduction—became highly desirable. The pandemic heightened awareness of indoor air quality and its effects on health, increasing the demand for features that reduce contaminants and promote better indoor environments.
   
   
2. Rise in Wellness Certifications: Wellness certifications, like WELL and Fitwel, saw a sharp increase in uptake as developers and owners sought to verify their buildings met health-focused standards. In 2023, the number of WELL and Fitwel certified projects surpassed 3,300 globally, with over half located in the U.S. These certifications enhance a property’s appeal to wellness-conscious buyers and renters.
   
   
3. Shift to Home as a Wellness Investment: With more time spent at home, people started viewing their homes as an investment in health. The demand for wellness real estate features has transformed from luxury to an expectation, with buyers seeking homes that support holistic well-being.
   
   

Best Countries for Real Estate Wellness

The wellness real estate market is growing worldwide, with some countries leading the way in implementing wellness-focused developments.

These nations are shaping the wellness real estate landscape through innovative projects, green initiatives, and growing awareness of holistic well-being. Here’s a look at some of the top countries pioneering wellness real estate in 2025:

1. United States: The United States holds the largest share of the wellness real estate market, accounting for approximately 41% of global market value. With wellness communities spanning from luxury residences to affordable housing, the U.S. is pushing wellness real estate forward by catering to diverse demographics. Wellness-certified properties are increasingly common, with high demand for WELL and Fitwel certifications that verify air quality, water filtration, and biophilic designs.
   
   
2. China: China is emerging as a key player in wellness real estate, driven by a shift toward healthier living amidst urban pollution concerns. New urban developments focus on green spaces, eco-friendly materials, and wellness features like air purifiers and natural lighting. China’s wellness real estate projects continue to attract local buyers and international investors alike, with wellness amenities now seen as essential in premium real estate.
   
   
3. Australia: Known for its active lifestyle and outdoor culture, Australia has embraced wellness real estate. Many Australian cities are incorporating wellness features like walking trails, community gardens, and fitness spaces. As Australia expands its wellness real estate sector, its cities have become models for integrating environmental sustainability with wellness-focused living spaces.
   
   
4. United Kingdom: The wellness real estate market in the U.K. is growing rapidly, with a focus on air quality, eco-friendly materials, and energy efficiency. High-density urban areas are investing in green building standards and wellness certifications. London, in particular, has seen a rise in wellness-focused offices, which offer improved air quality, stress-reducing designs, and spaces for physical activity.
   
   
5. France: France is taking strides in wellness real estate with a strong emphasis on biophilic design and sustainable living. Wellness communities in France often feature abundant green spaces, communal areas, and environmentally friendly materials. French cities are also seeing a surge in wellness-conscious developments, from office spaces to multi-family housing, aligning with the country’s environmental goals.
   
   

Latest Trends in the Real Estate Wellness Market

As the wellness real estate market expands, new trends are emerging that shape the design, functionality, and appeal of wellness-focused properties. Here are the most notable trends to watch in 2025:

1. Biophilic Design and Natural Elements: Biophilic design, which incorporates natural elements like plants, water features, and sunlight, is gaining traction in wellness real estate. Biophilic elements help reduce stress, enhance focus, and improve air quality. This trend extends beyond residential spaces, with commercial properties also integrating greenery and nature-inspired designs to promote a calming atmosphere.
   
   
2. Community-Centric Developments: Wellness real estate increasingly emphasizes community-oriented spaces. Developers are building shared spaces that promote social interaction, like communal gardens, fitness centers, and co-working areas. These spaces foster connections among residents, combating loneliness and promoting a sense of belonging, which are integral to holistic wellness.
   
   
3. Advanced Air and Water Filtration Systems: The demand for purified indoor environments has soared, especially post-pandemic. Properties with advanced air filtration, such as HEPA filters and UV purification, are highly sought after, as are water filtration systems that ensure safe drinking water. These features are now considered essential in wellness real estate, contributing to improved respiratory and overall health.
   
   
4. Technology Integration for Health Monitoring: Smart home technology now plays a significant role in wellness real estate. Properties are being equipped with sensors that monitor air quality, humidity levels, and even occupants’ sleep quality. This integration of technology allows residents to customize their living spaces based on health data, enabling a more personalized approach to wellness.
   
   
5. Eco-Friendly and Sustainable Building Materials: Wellness real estate aligns closely with environmental sustainability. Developers are increasingly using recycled, non-toxic, and locally sourced materials that minimize environmental impact. Buildings with eco-friendly materials not only reduce waste but also appeal to buyers seeking green, wellness-focused properties.
   
   
6. Incorporation of Fitness and Wellness Amenities: Wellness real estate developments now frequently include amenities such as yoga studios, fitness trails, meditation rooms, and cold plunge pools. These facilities encourage an active lifestyle and provide residents with on-site options for physical and mental wellness. Some high-end developments even feature wellness spas and holistic health services.
   
   
7. Focus on Mental Wellness Spaces: As mental wellness becomes a central focus in health, wellness real estate properties are adapting by incorporating quiet zones, meditation spaces, and sensory gardens. These spaces offer a reprieve from the demands of daily life and help reduce stress levels. This trend reflects a growing recognition that mental wellness is just as important as physical health.
   
   

Tips for Investing in Wellness Real Estate in 2025

As wellness real estate gains popularity, savvy investors are looking to capitalize on this booming sector. Here are some expert tips for those interested in investing in wellness real estate in 2025:

1. Research Wellness Certifications: Properties with wellness certifications, such as WELL or Fitwel, are more attractive to health-conscious buyers and can command higher prices. These certifications indicate that the property meets strict wellness standards for air quality, water filtration, lighting, and more. Investing in certified properties can improve both marketability and property value over time.
   
   
2. Consider the Local Demand for Wellness Amenities: Before investing in wellness real estate, research local demand for wellness features. Some markets may prioritize specific features, like eco-friendly materials or access to nature. Understanding local preferences will help you invest in properties that appeal to the target demographic, whether it’s families, professionals, or retirees.
   
   
3. Focus on Sustainability: Properties that incorporate sustainable materials and energy-efficient designs are more likely to retain value as environmental awareness grows. Buildings that meet or exceed sustainability standards attract eco-conscious buyers and can command a premium. Additionally, sustainable properties may have lower operational costs, enhancing their long-term profitability.
   
   
4. Emphasize Community and Social Spaces: Wellness real estate values community and social interaction. Properties with shared spaces, like communal kitchens, gardens, and lounges, offer added value for residents seeking connection and a sense of belonging. Investing in developments with community-centric designs can enhance a property’s appeal and contribute to higher occupancy rates.
   
   
5. Monitor Technological Advancements in Wellness Real Estate: Wellness real estate is increasingly integrated with smart home technologies that monitor indoor health metrics, optimize energy use, and improve security. Staying updated on the latest technology trends, such as air quality sensors or sleep-monitoring systems, can help you invest in properties with modern amenities that appeal to tech-savvy, health-conscious buyers.
   
   
6. Understand Market Trends and Growth Projections: Wellness real estate has shown high growth rates, especially in urban centers and areas with eco-friendly policies. Familiarize yourself with growth projections and market trends to identify the best regions for investment. Areas with rising demand for wellness communities or high growth in wellness-certified buildings offer promising investment opportunities.
   
   
7. Invest in Properties Near Nature or Recreational Areas: Access to nature has become a significant factor in wellness real estate. Properties located near parks, trails, or water bodies are highly desirable and tend to retain their value. Proximity to nature supports mental well-being, offers recreational options, and provides an attractive feature for residents prioritizing a wellness-focused lifestyle.
   
   

FAQ