What is ICE (International Charter Expo)

ICE ’26 is the biggest B2B yacht charter expo on the planet, and it’s coming back to Amsterdam with its most compelling edition to date. Over three days, you’ll find yourself surrounded by central agencies, charter companies, brokers, vendors, and yacht owners who have flown in from every corner of the world to build real partnerships and unlock new business. With more than 600 yacht charter companies gathered under one roof, ICE has earned its reputation as the most efficient yacht charter trade show anywhere in the world.

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What’s New in 2026

Superyacht Village. New for this edition, the Superyacht Village pulls together all the major yacht charter brokers and charter management representatives handling superyachts with weekly rates above €85,000. Sponsored by Ankor Software, first-time participants get a rare 50% discount to join the floor. If you’re running a high-end charter operation and want face time with genuinely qualified business clients, this is where you want to be.

Gulet Village. Also making its debut in 2026, the Gulet Village shines a spotlight on gulets and motor-sailors over 17 meters, with weekly charters starting from €20,000. Think of it as a dedicated space for exhibitors and visitors who have a serious appetite for traditional-style yachts and niche charter markets. It’s a corner of the show that rewards those who know their way around the finer points of crewed sailing.

Bigger Reach, More Value. After welcoming over 600 companies from 55-plus countries in 2024, ICE 2026 is set to go even further. More than 75% of booths are already reserved, and the exhibition spans both bareboat and crewed yacht charter sectors. That means you get access to a genuinely broad cross-section of industry professionals, all in one place, over three focused days.

Meet the Right People. The custom-built Handshake matchmaking app lets you pre-arrange one-to-one meetings with other attendees starting a full month before the doors open. In 2024 alone, the app facilitated over 25,000 meetings, and a significant portion of those turned into real deals and lasting partnerships. You’re not leaving it to chance.

2

Who Should Attend ICE ’26?

  • Central Agencies
  • Yacht Charter Brokers
  • Fleet Operators
  • Suppliers/Vendors
  • Investors
  • Yacht owners

ICE ’26 is built for C-level executives and decision-makers across the yacht charter world. Whether you’re running a bareboat fleet, managing a crewed charter programme, or looking to forge new agency relationships, this is where the people who actually move the needle come to do business. If expanding your network and closing meaningful deals is on your agenda for 2026, you’ll want to be in the room.

4

Why Attend ICE ’26?

  • Save time with pre-scheduled, focused business meetings
  • Stay competitive with insights from industry leaders
  • Connect with all major international yacht charter companies in one place

Why Amsterdam?

ICE moved to Amsterdam with a clear purpose, to make the event easier to reach and give it room to grow. Amsterdam is one of Europe’s most connected cities, and that accessibility translates directly into a better experience for everyone who attends. Much like other top-tier European expos drawing global audiences, the choice of venue says a lot about where the organizers see the future of this event going.

Attracting New Participants. The move to Amsterdam has pulled in a fresh wave of international exhibitors, including yacht charter companies from South East Asia and the Netherlands. That kind of geographic diversity makes the show richer for everyone on the floor, and it signals that ICE is thinking well beyond its traditional European base.

Facilitating Business Growth. Amsterdam’s business-friendly culture pairs well with ICE’s core focus on B2B networking. You’re walking into an environment where expanding your charter business, locking in new partners, and exploring untapped markets all feel genuinely within reach. The infrastructure is there. The right people are there. You just need to show up.

Increased Accessibility. Amsterdam’s transport network is hard to beat. Direct flights from across Europe, North America, and the Middle East feed into Schiphol, one of the continent’s busiest hubs, and the city’s hotel options range from boutique to grand. Getting to and from the expo is the least of your concerns.

Enhanced Networking Opportunities. The city itself sets the tone. Amsterdam’s energy is open, international, and built for connection, and the well-organised expo venue channels that into productive meetings and the kind of off-schedule conversations that often lead to the best outcomes. As the Financial Times has noted, Amsterdam’s rise as a European business hub is no accident, and events like ICE benefit directly from that momentum.

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About the Venue

EXPO Greater Amsterdam brings an industrial edge softened by surrounding greenery, and the combination works. It’s a sustainable venue in a central location with strong transport links that make it easy to reach from Schiphol and the city’s major hotels. The space spans multiple halls, a large foyer, a conference room, and a range of flexible areas, capable of hosting anywhere from 50 to 15,000 people. For a trade show that needs to run efficiently at scale, the venue delivers.

Book your spot in the Superyacht Village, Gulet Village, or Bareboat Sector and position yourself to grow your charter business at ICE 2026. Spaces are filling fast, with more than 75% of booths already spoken for, so the window to secure your place is narrowing. If the networking energy of a well-run international expo is something you’ve experienced before, you already know what’s at stake by sitting this one out.

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