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The Jacksonville real estate market has gained notable traction in recent years, emerging as one of the more stable and affordable metropolitan real estate markets in Florida. As of Q1 2025, Jacksonville stands out for its balanced mix of affordability, inventory growth, and long-term appreciation potential—making it a promising target for both investors and primary homebuyers.

Located along the Atlantic coast, Jacksonville benefits from its strategic geography, diversified economy, and expanding population. It remains significantly more affordable than other major Florida cities like Miami and Tampa, while still offering strong job growth, livability, and access to transportation and logistics hubs.

These traits are attracting first-time buyers, retirees, and institutional investors alike.

The city’s relatively low cost of living, no state income tax, and favorable property tax environment further strengthen its appeal. Jacksonville has also experienced ongoing demand from out-of-state relocators, particularly from the Northeast and Midwest, adding to the housing pressure in both ownership and rental segments.


Overview of The Jacksonville Real Estate Market

As of Q1 2025, the Jacksonville housing market remains one of Florida’s most stable and cost-effective metro areas, offering a strong combination of affordability, long-term growth, and diverse buyer interest. Compared to many other Sun Belt markets that saw overheating during the pandemic, Jacksonville has maintained relatively moderate price gains, positioning it as a balanced, investor-friendly market in 2025.

The median home price in Jacksonville is currently $305,000, representing a year-over-year increase of 2.4%.

This steady but controlled appreciation reflects a market that is stabilizing after several years of significant volatility across Florida. For buyers, this offers more predictability and fewer bidding wars than more saturated metros like Orlando or Tampa.


Inventory levels have improved, with active listings up approximately 9% year-over-year. As of Q1, Jacksonville has around 4,300 homes available for sale, giving buyers more negotiating room and helping cool price acceleration. However, demand continues to outpace new construction in many neighborhoods, keeping pressure on pricing in popular zip codes.

Homes are spending an average of 45 days on market, down slightly from early 2024, signaling that well-priced listings—especially those under $350,000—continue to move quickly. About 31% of homes are selling above list price, particularly in family-oriented suburbs like Mandarin, Bartram Park, and Argyle Forest.

The price per square foot in Jacksonville stands at approximately $192, which is notably lower than the national average. This favorable pricing dynamic is a major draw for investors seeking strong rent-to-price ratios or buyers migrating from more expensive markets.

From an investment perspective, Jacksonville’s steady appreciation, favorable tax environment, and growing rental demand make it a strong candidate for both short-term and long-term holds.

Properties priced between $250,000 and $400,000 are currently the most competitive, especially those offering proximity to employment centers or located in rapidly developing suburban corridors.

Key Market Indicators (Q1 2025):

  • Median Home Price: $305,000 (↑ 2.4% YoY)
  • Average Days on Market: 45
  • Active Listings: ~4,300 (↑ 9% YoY)
  • Homes Sold Above Asking: 31%
  • Median Price per Sq Ft: $192

Jacksonville’s position as a lower-cost, high-growth metro makes it a unique value play within Florida. Buyers are drawn to its combination of livability, expanding infrastructure, and robust rental demand, while investors continue to see opportunity in value-add renovations, single-family rentals, and newer build-to-rent communities.

Jacksonville Real Estate Market 2


Neighborhood Analysis

Jacksonville’s diverse neighborhoods offer a range of options for homebuyers and investors, each with distinct characteristics and market trends. Below is an analysis of key neighborhoods, highlighting their median listing prices, price per square foot, and market dynamics.

Mandarin

Mandarin is one of Jacksonville’s most affluent neighborhoods, known for its historic charm, riverfront views, and lush landscapes. The median listing home price in Mandarin is approximately $627,000, with a price per square foot around $261. The area attracts buyers seeking upscale properties and a suburban feel with convenient access to downtown Jacksonville.

Riverside

Riverside is a vibrant, historic neighborhood celebrated for its cultural amenities, eclectic architecture, and proximity to the St. Johns River. The median listing home price here is about $408,900, with a price per square foot of $262. Riverside appeals to young professionals and families looking for a walkable community with a rich arts scene.

Oceanway

Oceanway, located in the northern part of Jacksonville, offers a blend of suburban and rural living. The median listing home price is approximately $349,900, with a price per square foot of $175. This neighborhood is experiencing growth due to its affordability and proximity to major transportation routes, making it attractive to first-time homebuyers and investors.

Beach Haven

Situated near the coast, Beach Haven provides residents with a coastal lifestyle and easy access to Jacksonville’s beaches. The median listing home price in this neighborhood is around $450,000, with a price per square foot of $240. The area’s appeal lies in its beach proximity and family-friendly environment, drawing both primary residents and vacation home investors.

Deerwood

Deerwood is a gated community known for its upscale homes, golf courses, and security. The median listing home price here is about $289,000, with a price per square foot of $189. Deerwood attracts buyers seeking exclusivity and amenities, including country clubs and well-maintained landscapes.

East Arlington

East Arlington offers a suburban atmosphere with convenient access to both downtown Jacksonville and the beaches. The median listing home price is approximately $390,000, with a price per square foot of $213. The neighborhood is popular among families and professionals due to its schools and commuter-friendly location.

Neighborhood Median Prices and Price per SqFt


Jacksonville Rental Market Overview

The Jacksonville rental market remains one of the most affordable and dynamic in the Southeast, driven by population growth, job migration, and housing affordability challenges. As of Q1 2025, average rent prices are beginning to stabilize after a period of moderate decline, creating new opportunities for both renters and long-term investors.

Rising home prices and higher mortgage rates have kept many potential buyers in the rental pool, sustaining strong rental demand across both urban and suburban areas. Jacksonville’s expanding job market, particularly in logistics, healthcare, and financial services, continues to attract new residents and support rental activity.

Average Rent Prices in Jacksonville

As of early 2025, the average rent for apartments in Jacksonville is as follows:

  • Studio Apartments: Approximately $1,204 per month

  • One-Bedroom Apartments: Around $1,412 per month

  • Two-Bedroom Apartments: About $1,604 per month

  • Three-Bedroom Apartments: Approximately $1,900 per month


These figures represent a 3–4% decrease compared to the previous year, as supply has expanded from multifamily projects initiated in 2022 and 2023. While this softening benefits renters, it also presents attractive entry points for landlords and investors seeking long-term yield.

Rental prices vary significantly by location and property type. Urban core neighborhoods and those close to the beaches command higher rents, while more suburban areas offer affordability with steady tenant demand.

Rent by Neighborhood

  • San Marco: One-bedroom apartments average around $2,125 per month. The area’s riverfront setting, historic charm, and access to medical and financial districts support strong rental interest.

  • Brooklyn: This rapidly developing neighborhood sees one-bedroom units renting for approximately $1,965. Proximity to downtown and mixed-use developments make it a favorite for young professionals.

  • Spring Park: Rents in this desirable area average $2,240 for one-bedroom units, driven by its strategic central location and demand for upgraded housing stock.

  • Springfield: One of the most affordable neighborhoods in the city, Springfield offers one-bedroom apartments for just $749 on average. Its historic homes and community revitalization projects are beginning to attract investor attention.

  • Arlington: Known for its accessibility and mix of housing stock, Arlington offers one-bedroom units for around $771 per month, appealing to working families and students.

Vacancy Rates

Jacksonville’s rental vacancy rate currently sits at approximately 6.3%, reflecting a temporary increase due to new apartment completions. This is up from 5.7% the previous year. The elevated vacancy level is expected to normalize over the next 12–18 months as population growth continues to absorb available inventory.

Despite the short-term softening, Jacksonville remains a strong rental market long term. Its affordability compared to other Florida metros, combined with ongoing in-migration, supports continued rental demand—particularly in neighborhoods near employment centers and transportation infrastructure.

Drivers of Rental Demand

Several factors are supporting sustained rental interest in Jacksonville:

  • Affordability Gap: With median home prices rising above $300,000, many households are priced out of homeownership.

  • Job Market Expansion: Growth in healthcare, fintech, logistics, and defense sectors is drawing skilled workers to the region.

  • Population Influx: Relocations from high-cost states such as New York and California continue to drive demand for housing at all price points.

  • Lifestyle & Location: Jacksonville’s coastal access, riverfront living, and growing urban hubs appeal to renters seeking space and convenience.

Jacksonville continues to offer value for both renters and real estate investors. The city’s rental yields remain attractive, especially in mid-market neighborhoods with room for appreciation and cash flow stability.

Jacksonville Real Estate Market


Factors Influencing the Jacksonville Real Estate Market

Several key drivers are shaping the performance and direction of the Jacksonville housing market in 2025. These include economic fundamentals, demographic shifts, housing supply levels, and macroeconomic factors such as interest rates.

  • Job Market and Economic Growth: Jacksonville’s economy continues to expand, anchored by its strong presence in healthcare, logistics, fintech, and military operations. Major employers such as Mayo Clinic, CSX, Bank of America, and the Naval Air Station Jacksonville provide job stability and economic momentum. In Q1 2025, Jacksonville’s unemployment rate is below 3.5%, outperforming the national average. As job opportunities increase, so does demand for both owner-occupied and rental housing, particularly near major employment corridors.

  • Population Growth and In-Migration: Jacksonville is one of the fastest-growing large cities in Florida, benefiting from a steady influx of new residents. Migration from states such as New York, California, and Georgia continues to push demand higher, with newcomers drawn by the city’s affordability, tax advantages, and coastal lifestyle. The metro population is projected to grow by 1.8% annually through 2026, supporting ongoing housing demand across price tiers.

  • Affordability Relative to Other Florida Metros: Compared to Miami, Tampa, and Orlando, Jacksonville remains one of Florida’s most affordable metro housing markets. The current median home price of $305,000 is significantly lower than other major cities in the state. This affordability gap is especially attractive to first-time buyers and investors priced out of other regional markets.

  • Supply Constraints and Inventory Trends: Despite improving inventory conditions, Jacksonville still faces supply-side limitations, especially in entry-level and mid-tier housing. Construction activity is increasing but remains insufficient to meet long-term demand. In Q1 2025, housing inventory rose by 9% year-over-year, but supply remains tight in fast-growing suburbs and coastal communities.

  • Interest Rates and Mortgage Accessibility: Higher interest rates over the past 18 months have shifted the market dynamics, slowing price growth and reducing buying power for some segments. However, Jacksonville’s relative affordability means that many buyers still qualify for financing. As mortgage rates begin to stabilize, pent-up demand could be released in the second half of 2025, creating upward pressure on prices in competitive areas.

  • Institutional Investor Activity: Institutional investment in single-family rental properties has been rising in Jacksonville. National firms are targeting high-growth, affordable markets where rental yields remain strong. Submarkets with new construction and strong school districts—such as Bartram Park and Northside—are seeing elevated interest from rental-focused investors.

  • Infrastructure and Development: Ongoing infrastructure improvements, including highway expansions, transit upgrades, and waterfront redevelopment, are increasing the appeal of previously underdeveloped areas. These enhancements not only drive property appreciation but also support long-term market stability.

  • Regulatory and Tax Environment: Florida’s lack of state income tax, combined with a relatively business-friendly regulatory climate, continues to attract both individual and institutional real estate investors. Jacksonville’s property tax rate—hovering near 1% of assessed value—remains lower than many competing markets, further improving net returns on investment properties.

Jacksonville Housing Market Forecast for 2026

Looking ahead to 2026, the Jacksonville housing market is expected to maintain its trajectory of steady growth, underpinned by population increases, economic diversification, and housing affordability relative to other major Florida metros.

While nationwide market pressures such as elevated interest rates and inflation continue to impact homebuyer sentiment, Jacksonville’s fundamentals suggest moderate appreciation and continued investor opportunity.

Home prices in Jacksonville are projected to continue rising modestly through 2026. After a 2.4% increase in 2024, forecasts anticipate a further 2.5% to 4.5% increase in 2026. This would bring the median home price from approximately $305,000 to between $312,600 and $318,700.

Unlike overheated markets that are now experiencing corrections, Jacksonville’s home values have increased at a sustainable pace, leaving room for further growth without significant affordability shocks.

Price growth will likely be strongest in value-driven neighborhoods such as Arlington, Oceanway, and parts of the Westside, where demand remains elevated and housing supply is still constrained.

As of early 2025, Jacksonville’s housing inventory has increased by 9% year-over-year, thanks to more active listings and the completion of new housing developments. This trend is expected to continue into 2026, with new home completions targeting both the rental and ownership sectors.

However, demand is forecast to remain ahead of supply in many submarkets, particularly those near job hubs, quality schools, and major transit routes. Infill development, multifamily projects, and suburban tract homes will help ease pressure but are unlikely to fully close the gap.

The average days on market may increase slightly as inventory normalizes, but homes under $350,000 in well-located neighborhoods will continue to sell quickly—often with multiple offers. New construction in northern and western areas of the city is expected to expand, giving buyers more options while moderating price acceleration.

Jacksonville’s rental market is expected to remain stable with moderate rent growth of 1% to 3% annually through 2026. This follows a year of softening rents in 2024 due to a wave of new apartment completions. As new inventory is absorbed and migration continues, rent prices are likely to stabilize and resume their upward trend.

The average rent for a one-bedroom apartment, currently around $1,412, could increase to between $1,425 and $1,455 by 2026. Neighborhoods such as San Marco, Brooklyn, and Deerwood will remain premium rental zones due to location, amenities, and lifestyle appeal.

Rental demand will continue to be driven by a large cohort of residents priced out of homeownership due to mortgage rate limitations. As more residents choose to rent long-term, especially younger professionals and retirees relocating from out of state, investors can expect strong tenant retention and low vacancy rates in core areas.

Jacksonville’s population growth is expected to exceed 1.5% annually through 2026, driven by in-state migration and out-of-state relocations. The city’s job base is becoming increasingly diversified, with growing demand in tech, finance, logistics, and healthcare—sectors that typically support higher wage growth and housing demand.

The local economy is forecast to remain resilient, supported by strong consumer spending, a robust logistics sector, and ongoing infrastructure investments. These factors will help insulate Jacksonville from national headwinds and continue to make it a safe haven for real estate investors seeking stability and yield.

Jacksonville Real Estate Market 1


Is It Worth Buying a Property in Jacksonville?

Yes, buying a property in Jacksonville is worth it for both investors and homebuyers in 2025. The city combines affordability, consistent demand, and long-term appreciation potential, making it one of Florida’s most stable and accessible real estate markets.

Jacksonville’s median home price is approximately $305,000, significantly below Florida’s coastal cities like Miami and Tampa. This price point, paired with strong rent-to-price ratios, supports solid cash flow for rental investors and provides an accessible entry for first-time buyers.

The average rent for a one-bedroom apartment is $1,412, and homes priced between $250,000 and $350,000 offer gross rental yields above national averages. This makes Jacksonville attractive for investors seeking income-generating properties with long-term appreciation.

The city is also benefiting from a wave of relocation demand. Buyers from higher-cost states are moving to Jacksonville for its low cost of living, no state income tax, and access to jobs in healthcare, logistics, defense, and fintech. These demand drivers are expected to remain strong through 2026.

Jacksonville continues to grow, yet its housing stock remains affordable compared to other metros. The projected home price growth of 2.5% to 4.5% by 2026 ensures continued equity gains without the volatility seen in overheated markets.

For buyers seeking long-term stability, rental income potential, and value appreciation, Jacksonville offers a compelling opportunity in 2025.

Other Market Forecasts & Overviews


FAQ

Is Jacksonville a buyer’s or seller’s market in 2025?

Jacksonville is currently a balanced market leaning slightly in favor of buyers. Inventory has increased by 9% year-over-year, offering more choices and negotiating power for buyers, especially in the $250K–$400K price range.


Are home prices expected to rise in Jacksonville?

Yes. Forecasts project home prices will increase by 2.5% to 4.5% by the end of 2026, driven by strong demand, in-migration, and economic growth.


Is Jacksonville good for rental property investment?

Yes. Jacksonville offers strong rent-to-price ratios, growing rental demand, and average monthly rents between $1,400 and $1,600, providing solid cash flow potential.


What neighborhoods in Jacksonville are best for investment?

Neighborhoods like Arlington, Murray Hill, Oceanway, and Westside are ideal for investors due to their affordability, strong tenant demand, and growth potential.


Is Jacksonville safer than other Florida cities for investment?

Jacksonville offers relatively low risk due to its economic diversity, steady job growth, and moderate home price appreciation, making it less volatile than speculative markets.

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